This photo pretty much sums up my evening. Since midterms exams ended two days ago, I no longer had to fight back against the urge to run straight to the nearest bookstore and get my copy of the controversial Kim Kardashian&Kanye West (aka ‘Kimye’) covered latest issue of VOGUE magazine.
After purchasing the magazine, I carried it home(obviously), feeling the weight of the magazine, the weight of the 286 pages of the epitome of the fashion industry, pressing on my palms. Arriving home, I flopped my body onto my sofabed in the most comfortable position I could create with my throw pillows, and tentatively opened the cover of VOGUE USA 2014/APR.
The first 50 pages or so were smothered with advertisements for all sorts of different high-fashion brands, the sort that most fashion bloggers would die for. The other two-hundred and something pages mostly featured skinny models in weird poses(except for an article featuring an athlete known as ‘the world’s fittest woman’), squinting at the camera, or showed photos of celebrities livin’ the good life.
I probably sound not like a fashion blogger but like a grumpy old person with no understanding of the fashion industry. Well, maybe that’s true. Ironically, although my lifelong dream, for a few years now, has been to become the editor of VOGUE one day, I can’t help but wrinkle my nose at the fashion industry, more often than a dedicated fashion blogger should. I must admit that although I have an immense passion for style and fashion, I’m not yet able to sympathize with the motives of the industry itself. It still confuses me, and today I was having an ultimate mental breakdown while flipping through the glamour-filled pages of VOGUE, the magazine of my dreams that I both adore and feel skeptical of at the same time.
(image above: Vogue UK cover from January 1958)
Am I obsessed with reading the magazine? No.
Am I obsessed with the vibes that the magazine gives off in regard of the intriguing world of fashion and exquisite design; the very concept of such a magazine as VOGUE? Yes.
In short, to me, VOGUE is one of the most alluring solidificated masterpieces of creative human culture, and simultaneously it is the representation of the many flaws of the overly exclusive fashion world that promotes unhealthy idolization.
This is why VOGUE is such a confusing thing to me. I just can’t take a definite stance.
I mean, I’ve always been intrigued by human creations rather than the natural, already existent patterns of nature. Personally I find the former so much more interesting, because it gives me an idea of what we are capable of doing; what we can achieve as intelligent human beings. Also, human creations are a direct accumulation of our past-what we’ve done so far. And this is probably why fashion clicks with me. It’s such a magical concept, and anything beyond the limits of the laws of nature can be realized through human imagination and creativity.
You’d think, because of my views and feelings toward fashion that are portrayed in the paragraph above, that I should worship fashion magazines like VOGUE. But that’s not all. Like I assert fervently in many of my posts, the fashion industry and fashion magazines are greatly distorted in a way that promotes certain unified standards of beauty and style that, in my opinion, are extremely harmful for society, especially the younger generation(since they/we tend to be more influenced by lookism standards). That’s why I’m appalled whenever I open magazines like VOGUE and see a ton of brand labels each featuring the same standardized skinny, cheekbone-flashing model bombarding me and my 165cm, over-50-kg body.
I do understand that Conde Nast is a business, and that the fashion industry is indeed one of the most thriving money-generating hubs of this century, but I personally do believe that the fashion industry needs to be rooted in more philosophical values and a deep artistic passion for the world of fashion to be able to appeal to crowds of the other gender(men), wider generations, and people of different occupations. We need to work towards getting rid of the extensive glamour in order to let fashion show its true light from within. And although I’m still confused about why the fashion industry has to be so materialistic sometimes, one thing I know for sure is that that’s what I wanna do when I (hopefully) become the editor of VOGUE one day.
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